Using RFID & NFC enabled wristbands for a more human experience of events
Introduction
Wristbands have been used in the festival world for many years. However, as event planners start to find new and innovative ways to make traditional events more engaging for attendees, adding NFC or RFID tech to wristbands is super effective in managing multiple forms of event data and personalising the attendee experience.
Why RFID & NFC enabled wristbands create a better experience
Traditionally used for large events such as festivals, wristbands are less formal than printed badges and allow for a more natural human interaction to happen as attendees mingle and move between the different elements of an event.
When wristbands are enabled with NFC or RFID the tech can be utilised to create personalised experiences and capture valuable insights, ultimately creating a more engaging and human experience for attendees.
From participant tracking, to enhanced security and even gamified participant elimination rounds, wristbands allow participants to forget that they even have ‘a badge’ so they can engage fully in an immersive event experience.
Wristbands are simpler and cooler
In addition to often simply being the ‘cooler’ option for events, there are a number of reasons as to why wristbands can save you time & money
- Wristbands are quicker to put on and scan making the registration process slick and easy
- If you have multiple levels of attendees, a simple colour change can be an easy and fast way of identifying different categories of participants
- Wristbands can be easily branded with your logo and that of the event sponsors
Wristbands can also be more sustainable
Using wristbands can also be more sustainable from the amount of material needed to produce them to the end of life recycling.
- When NFC or RFiD enabled, information is easily shared, tracked and recorded in a natural human way that avoids lanyards, plastic and printing
- They use less materials overall and are often made of non toxic recycled and recyclable plastics
- They avoid the need to print name badges and hold participant information in the enabled tag which saves time, energy and paper printing name labels for badges
Conclusion
RFID / NFC enabled wristbands can be the key to creating simpler, more human events that event participants feel more relaxed in. So, with all of this on the table, why would you not want to try it at your next event?
